About this role

Replit is hiring a senior-level Marketing Manager based in Foster City, CA. The posting calls out experience with Compliance, Mobile Development, SaaS, Testing and roughly 8+ years of relevant work. Compensation is listed at $165,000–$215,000 per year.

Role: Marketing Manager
Function: marketing
Level: senior
Track: Individual contributor
Employment: Full-time
Location: Foster City, CA
Experience: 8+ years
Department: GTM
Posted: Feb 10, 2026

AI Summary

Build and scale Replit's omni-channel lifecycle marketing strategy from the ground up, owning email, push notifications, and in-app messaging for B2C and B2B audiences. Drive engagement, retention, and monetization through segmentation, automation, testing, and cross-functional collaboration with Product, RevOps, and Data Science teams.

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Job description

from Replit careers

Replit is the agentic software creation platform that enables anyone to build applications using natural language. With millions of users worldwide, Replit is democratizing software development by removing traditional barriers to application creation.

We're looking for a creative, digital-savvy Lead/Senior Lifecycle Marketing Manager to own and scale Replit's customer communications from the ground up. You'll be our founding Lifecycle Marketing leader and be the architect of our omni-channel lifecycle marketing strategy, creating compelling user experiences across email, push notifications, and in-app messaging that drive engagement, retention, and monetization for both our self-service consumer business and our growing B2B enterprise motion.

You'll work directly with our Head of Growth Marketing and collaborate closely with Product, Product Marketing, RevOps, Data Science, Engineering, and Design teams. This role requires a strategic problem solver who excels in ambiguous, 0-to-1 environments and has successfully built full-funnel lifecycle programs that deliver measurable business impact.

In This Role You Will:

Own and execute omni-channel lifecycle marketing for B2C and B2B

Build email, push notification, and in-app messaging strategy across the customer journey for consumer and business audiences
Drive product-led onboarding, activation, and monetization campaigns for individual users
Build lead nurturing programs for B2B prospects and create segmentation strategies that route high-value users to sales teams
This is an excerpt. Read the full job description on Replit careers →

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