Software Marketing Specialist – Resource Advisor+

Job description

Software Marketing Specialist – Resource Advisor+ Note: Candidates are required to submit their CV in English The Software Marketing Specialist is a skilled individual contributor who plays a key role in executing, optimizing, and supporting high‑quality marketing campaigns for the newly launched AI‑native software platform, Resource Advisor+. You will be part of a global sustainability marketing team, collaborating closely with cross‑functional partners to support marketing activities across thought leadership, demand generation, and sales enablement. This role is ideal for a hands‑on marketer who enjoys execution, experimentation, and continuous improvement in a fast‑evolving SaaS environment. This is an excellent opportunity for a motivated and creative professional to grow within a highly engaged team while contributing to meaningful climate‑focused software solutions. Key Responsibilities Digital Marketing Execution Support and execute a digital‑first marketing plan aligned with business revenue targets for the software portfolio. Leverage paid, owned, and earned channels, with a strong focus on digital performance marketing tactics. Track results, analyze performance, and support ongoing optimization efforts. Bring curiosity and a test‑and‑learn mindset to explore new approaches to reach potential customers. Content Creation Campaign Support Create or coordinate the development of engaging marketing assets independently or in partnership with external agencies. Contribute to…