Senior Specialist, Marketing communications

Job description

Mission: You will be responsible for planning and executing effective marketing activities that drive brand awareness and demand generation. The mission of the Marketing Communication team is to provide customers and partners with a consistent brand experience and an end‑to‑end customer journey. We translate global priorities and initiatives into actions tailored to the Japan market and contribute to business growth by delivering effective and measurable marketing programs. Responsibilities: This role covers the Japan market and supports multiple business segments, with an initial focus on the Secure Power segment. Marketing communication plays an important role as that the first contact for many customers providing products, solution, and service messages. The primary responsibility of this role is to design, plan, and execute strategic marketing activities across the most effective channels and media - to increase awareness and generate demand, while achieving measurable business outcomes. We also develop marketing content such as collateral, customer stories, case studies, and sales‑enablement tools. This position requires close collaboration with various stakeholders, including Offer Marketing, Channel Marketing, Business Units, Commercial Operations, and global LoB teams. You will be expected to drive activities that deliver stronger commercial impact while partnering effectively with internal teams and external agencies. Key…