Martech Specialist
iCIMS · Hyderabad, India · Marketing
About this role
iCIMS is hiring a mid-level Campaign Manager in the marketing function based in Hyderabad, India. The posting calls out experience with HTML/CSS, Salesforce, Automation.
- Role
- Campaign Manager
- Function
- marketing
- Level
- mid
- Track
- Individual contributor
- Location
- Hyderabad, India
- Department
- Marketing
- Posted
- May 11, 2026
More roles at iCIMS
Job description
from iCIMS careersJob Overview As a MarTech Specialist, you will work across the core Marketing team to support and enhance the operations of our campaigns, and technologies. The role requires a solid working understanding of marketing automation platforms (MAP), CRM, the ability to analyze marketing campaign data and a general understanding of the MarTech landscape. You will work cross-functionally to ensure smooth operations of our campaign, reporting and marketing system infrastructure – supporting campaign builds and workflows in our MAP, creating campaign efficiencies, monitoring/maintaining system performance and supporting MarTech planning initiatives. The ideal candidate is tech-forward, very detail-oriented, focused on scale/speed to market, has strong communication skills and a passion for marketing automation and MarTech. Responsibilities Works cross-functionally to deliver campaign analysis in support of department and company-wide objectives. Has expertise and can operate various functions within a MAP (Marketo specifically) – e.g., supporting the creation of emails and landing pages, campaign member/performance reporting, managing email and landing page templates, managing workflows and automations, editing lead generation forms and general system maintenance). Monitors email campaign mailbox replies, routing inquiries to internal channels and maintaining mailbox organization. Runs monthly system QA tests to ensure our MAP lead generation engine, integrations and data flows…