Senior Manager, Marketing Web Development

Job description

We’re looking for a Senior Manager, Marketing Web Development to lead the team responsible for Everlaw’s marketing web properties, including Everlaw.com and related digital experiences. This is a highly cross-functional role at the intersection of web development, content, demand generation, analytics, and brand.

Reporting to our Director of Content Marketing, you and your team will drive the execution of our web marketing strategy, including the architecture, maintenance, and optimization of our web properties.

You’ll own our marketing web development process and manage a small but high-performing team of developers, while helping lead cross-functional projects, owning reporting on general web performance, visitor metrics, SEO, and AI visibility. Most importantly, you’ll lead the creation of world-class websites that perform, rank, and engage.

At Everlaw, our mission is to promote justice by illuminating truth. Our company culture is open and vibrant and we’re committed to the professional growth of our team members, offering an annual learning and development stipend and regular check-ins with managers regarding career goals. If you’re looking for a place that values passion, integrity, thinking big, and a desire to learn, we’d love to hear from you! Think you’re missing some of the skills and are hesitant to apply? We do not believe in the ‘perfect’ candidate and encourage you to apply if you feel you can bring value to our team.

If this sounds like a match, we’d love to hear from you! This is a full-time, exempt, on-site position located in our Oakland, CA office with a hybrid work schedule: in office M/W/Th with the option to work from home on Tu/Fr.

Getting Started

• We want you to feel like part of the team early on! Our onboarding process will integrate you into the company with informative sessions on our product, policies, processes, and team structure and goals. And you’ll spend meaningful time getting to know your direct reports and discover what excites and challenges them.
• We’re excited for you to learn, grow, and contribute right away! We trust that you’ll bring experience and knowledge that will uplift and uplevel the team, but we don’t expect you to know everything on Day 1.

In your role, you’ll…

• Lead Everlaw’s marketing web development function. You’ll manage the team responsible for developing, maintaining, and improving Everlaw’s marketing web properties. You’ll help ensure our sites are stable, performant, accessible, scalable, and aligned with business needs.
• Bring rigorous analysis to web performance. You’ll own ongoing performance across the core areas of the web function, including site speed, reliability, technical SEO, development quality, operational efficiency, and overall site health.
• Own web reporting and insights. You’ll lead reporting on general web performance, visitor behavior, conversion trends, SEO performance, and emerging AI visibility metrics. You’ll translate data into clear insights and recommendations for marketing leaders and cross-functional partners.
• Lead an efficient development process. You’ll manage intake, prioritization, resourcing, QA, release planning, and stakeholder communication for web development work. You’ll help the team move quickly while maintaining strong standards for quality, documentation, and long-term maintainability.
• Guide cross-functional web projects. You’ll help lead complex projects that require coordination across stakeholders, systems, timelines, and business goals. You’ll bring structure, clarity, and accountability to projects that touch the website and broader digital experience.
• Manage, coach, and develop your team. You’ll set clear priorities, provide consistent feedback, support professional development, and help team members grow their technical, strategic, and operational capabilities.

About you

• You have a passion for building great websites. You’re enthusiastic about creating and improving web properties, tackling technical and non-technical challenges, and experimenting along the way.
• You have strong technical expertise, with experience in Agile methodologies and development best practices, are adept in JavaScript, CSS, and modern front-end frameworks such as React or Angular, and are experienced in Jamstack architecture and headless CMSes. Bonus if you’re familiar with AI development tools such as Cursor.
• You are a skilled people manager, with a track record of successfully managing and growing your team. You set clear objectives, provide constructive feedback, and offer targeted support to help your team members achieve their goals.
• You use data to reflect on past performance and inform your next move. You’re comfortable working with web analytics, SEO data, conversion metrics, performance reporting, and technical diagnostics. You can turn data into actionable recommendations for both technical and non-technical audiences.
• You understand the website as a business asset. You care about clean code and strong infrastructure, but you also understand how the website supports brand, demand generation, content strategy, conversion, customer education, and business growth.
• You have a history of high performance. With five or more years of experience in web development, web marketing, or a related field (or three years of experience with an advanced degree), you have demonstrated abilities to manage a team and create impactful web content that aligns with strategic goals, target audiences, and phases of the buyer’s journey.
• You are authorized to work in the United States; please note that at this time, Everlaw is not sponsoring visas for any positions.

Benefits

• The expected salary range for this role is between $193,000 and $244,000. The final offered salary will be dependent upon many factors including the candidate’s experience and skills. The role's compensation is subject to change in the future.
• Equity program
• 401(k) retirement plan with company matching
• Health, dental, and vision
• Flexible Spending Accounts for health and dependent care expenses
• Paid parental leave and approximately 10 days (80 hours) per year of sick leave
• Seventeen paid vacation days plus 11 federal holidays
• Membership to Modern Health to help employees prioritize mental health and wellness
• Annual allocation for Learning & Development opportunities and applicable professional membership dues
• Company-sponsored life and disability insurance
• Find out more about our Benefits and Perks

Perks

• Work in Uptown Oakland, just steps from the BART line and dozens of restaurants and walking distance to Lake Merritt
• Flexible work-from-home days on Tuesdays and Fridays
• Monthly home internet reimbursement
• Select your preference of hardware (Mac or PC) and customize your desk setup
• Enjoy a wide variety of snacks and beverages in the office
• Bond over company-wide out-of-the-box events and fun activities with your team
• Time off for company-sponsored volunteer events and 4 paid hours per quarter to volunteer at a charitable organization of your choice
• Take advantage of learning and career development opportunities
• Ranked #9 on Glassdoor's Best Places to Work 2023 for US small and medium companies
• One of Wealthfront’s 2021 Career Launching Companies, and ranked #2 on the “2022 Bay Area Best Places to Work” list by the San Francisco Business Times and the Silicon Valley Business Journal
• One of Fast Company’s World's Most Innovative Companies for 2022 and proud contributor of free ediscovery resources to benefit the greater good through “Everlaw for Good”
• #LI-BL1
• #LI-Hybrid