Lifecycle Marketing Manager

Job description

Company Overview Docusign brings agreements to life. Over 1.5 million customers and more than a billion people in over 180 countries use Docusign solutions to accelerate the process of doing business and simplify people’s lives. With intelligent agreement management, Docusign unleashes business-critical data that is trapped inside of documents. Until now, these were disconnected from business systems of record, costing businesses time, money, and opportunity. Using Docusign’s Intelligent Agreement Management platform, companies can create, commit, and manage agreements with solutions created by the #1 company in e-signature and contract lifecycle management (CLM). What you'll do We are looking for a data-driven Lifecycle Marketing Manager to plan, build, and optimize programs that help existing Docusign customers adopt key features, deepen product usage, and stay engaged over time. You will own campaigns across email and in-product channels, using experimentation and personalization to drive measurable improvements in usage, retention, and revenue. In this highly cross-functional role, you’ll partner closely with Product-Led Growth, Product Marketing, Growth Marketing, Marketing Operations, Data Analytics, Customer Success, and Regional Marketing teams to turn business goals into scalable lifecycle programs. This position is an individual contributor role reporting to the Lifecycle Marketing Director. Responsibility Plan, create, and execute lifecycle…