Local Marketing Associate

Job description

About the role

Reporting to the Senior Marketing Manager, the Local Marketing Associate is a highly collaborative and analytical role responsible for the end-to-end execution of regional campaigns. You will work cross-functionally to deliver data-driven initiatives that offer genuine customer value, owning everything from initial local activation to detailed performance reporting.

What you'll be doing

• Deliver a diverse range of initiatives - from tactical promotions to high-impact brand and partner activations - ensuring every plan offers genuine value and resonates with local customer needs.

• Stay informed on local competitor trends and activities to continuously strengthen regional strategies and campaigns.

• Own the campaign lifecycle from initial briefing through to execution, ensuring all internal and external stakeholders are aligned to deliver high-impact results on time and against key objectives.

• Partner with specialists across Commercial, Performance, Loyalty, CRM, PR, and Social teams to drive integrated marketing planning and "best-in-class" campaign management

• Own weekly and monthly reporting on regional business and campaign performance, providing deep-dive post-campaign analysis.

• Track success metrics, with the support of Data Science and Consumer Insights teams to identify improvement areas and uncover new opportunities for experimentation and growth.

Requirements

• 1-2 years experience in Marketing role

• Preferred Bachelor’s degree in Marketing, Business, or a related field

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