Senior Theatrical Marketing Manager, Amazon MGM Studios

Job description

Amazon MGM Studios is seeking an experienced Senior Marketing Manager to lead and drive innovative marketing strategies for our theatrical releases for Mexico. Reporting to the Head of Theatrical Marketing (Mexico), this role combines strategic leadership with deep analytical expertise to develop comprehensive campaigns that maximize audience engagement and box office performance. You'll operate at the intersection of strategy and creativity, driving the success of major theatrical releases while navigating shifting audience behaviors and emerging platforms. Key job responsibilities Strategic Leadership Planning • Lead strategic planning and execution across multiple high-profile theatrical releases • Develop territory-wide marketing strategies and long-term activation roadmaps, aligned with global objectives • Own budget planning and management across multiple high-profile campaigns • Conduct advanced market analysis, competitive intelligence, and audience insights to inform strategic decisions • Establish campaign KPIs and success metrics in partnership with senior leadership • Drive innovation in audience engagement methodologies and emerging marketing technologies • Mentor and guide junior marketing managers on strategic thinking and campaign development Creative Direction Brand Management • Provide creative leadership across all marketing assets and brand touchpoints • Oversee localization strategies and coordinate with global International teams • Ensure brand consistency and creative excellence across multiple…