Campaign Experience Developer

Role Summary 
 

The Experience Developer manages the full lifecycle of personalized digital experiences across Adobe surfaces. This includes requirement gathering, backlog management, content authoring, campaign execution, quality validation, production monitoring, and support. The role combines agile delivery with hands-on operational work. It requires close collaboration with Product, Engineering, and Operations teams to reliably deliver and improve digital experiences for millions of global customers. 

Key Responsibilities 

• Partner with PMs and business collaborators to understand and capture requirements, identify scope for relevant squads. 

• Define and validate personalization logic, audience segmentation, and campaign targeting for accuracy and consistency 

• Author components and experiences in a headless CMS across multiple Adobe surfaces and customer journeys 

• Build campaigns to deliver personalized content experiences to a global customer base 

• Support and optimize controlled experiments and experimentation frameworks, ensuring test integrity and data accuracy   

• Monitor live campaigns via Splunk; build and maintain dashboards and alerts for rapid issue detection and triage 

• Serve as a partner concern point for production incidents, owning triage, root cause analysis, and resolution coordination with engineering teams 

• Collaborate with internal and client teams to resolve complex incidents, document findings, and deliver preventive recommendations 

• Participate in on-call rotations within defined SLA windows 

• Maintain runbooks, incident playbooks, test cases, and operational documentation 

  This is an excerpt. Read the full job description on Adobe careers →