Principal PMM - Adobe Stock Growth

Job description

The Opportunity

We are seeking a growth PMM to drive monetization across Adobe Stock’s website. The content space is rapidly evolving with the rise of AI and new creative workflows are emerging every day. In response, Adobe Stock is evolving into a dynamic, AI-integrated space. This shift requires a marketer who can lead new ways of merchandizing, messaging, and packaging our emerging offers and product value.

This exciting role lives at the intersection of growth, product marketing, and e-commerce. You will direct how our offers show up across Adobe Stock’s purchase surfaces.

What You’ll Do:

• Drive full-funnel growth strategy, messaging, and copy execution across customer lifecycle from acquisition to upsell and retention.
• Work with product on roadmap experimentation of new offers, UI design, and messaging.
• Partner with the analytics team to inspect the funnel, discover opportunities, and scale what works.
• Meet with customers to deeply understand problems, needs, and value props so our offerings show up in highly relevant ways.
• Raise the standards for the e-commerce experience based on industry analysis, research, or emerging technologies.
• Collaborate closely with Product, Campaign, Analytics, Finance and GTM teams on product launches, merchandizing, and promotion strategy.
• Drive Business Impact - own and influence key business metrics like CVR, upgrades, ARPU and revenue.
This is an excerpt. Read the full job description on Adobe careers →