Senior Marketing Analyst, Gemini Marketing

Job description

Google's leadership team hand-picks thorny business challenges, and members of BizOps work in small teams to find solutions. As part of this team you fully immerse yourself in data collection, draw insight from analysis, and then zoom out to develop compelling, synthesized recommendations. Taking strategy one step further, you also persuasively communicate your recommendations to senior-level executives, roll-up your sleeves to help drive implementation and check back-in to see the impact of your recommendations.

In this role, you will go beyond data processing to become a strategic architect of growth insights, driving the long-term roadmap for Gemini’s adoption, engagement.. You will serve as a primary analytical lead for cross-functional stakeholders, translating complex product and marketing interactions into clear strategic pivots.

You will operate with high autonomy, partnering deeply with Product Data Science, Media, and Finance teams to ensure the measurement frameworks are durable and scalable. You will not only analyze data sets but also define the standards for statistical excellence, experimental design, and automated reporting across the organization.

Responsibilities

• Partner with product data science to architect advanced funnels. Move beyond identifying trends to forecasting user behavior and defining the north star metrics for feature adoption and long-term engagement.
• Lead the measurement of acquisition and re-engagement campaigns. Develop incrementality frameworks to validate the true ROI of paid and organic efforts. Inform global budget allocation through deep-dive CAC/LTV analysis.
  
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