Product Manager, YouTube Ads Direct Response Advertiser Experience

Job description

At Google, we put our users first. The world is always changing, so we need Product Managers who are continuously adapting and excited to work on products that affect millions of people every day.

In this role, you will work cross-functionally to guide products from conception to launch by connecting the technical and business worlds. You can break down complex problems into steps that drive product development.

One of the many reasons Google consistently brings innovative, world-changing products to market is because of the collaborative work we do in Product Management. Our team works closely with creative engineers, designers, marketers, etc. to help design and develop technologies that improve access to the world's information. We're responsible for guiding products throughout the execution cycle, focusing specifically on analyzing, positioning, packaging, promoting, and tailoring our solutions to our users.

The team delivers a positive experience to advertisers across campaign planning, buying, creative, and reporting workflows for the Demand Gen campaign type in Google Ads and other buying platforms. This multi-channel campaign includes YouTube, Discover, Feed, Display, GVP, and Maps with a variety of ad formats and devices such as YouTube Shorts and feed ads on mobile, desktop, and connected TV. The team's mission is to maximize value for advertisers through a combination of AI-driven bidding, creatives, and guidance, complemented by control and transparency capabilities.