Product Marketing Manager - Wearables (Apple Watch & AirPods)

At Apple, we combine product management/development and product marketing responsibilities into a single, cross functional Product Management role that collaborates with design, engineering, finance, legal, marketing communications, public relations, market research, sales and support for maximum impact across the organization.

As a member of our Product Marketing group, you’ll represent the customer throughout a product’s journey from concept through development and launch. You’ll develop and apply insights to help infuse innovative features into our product-development process. Together with our team, you’ll work to craft groundbreaking ideas into tangible products that excite the world.
You will play a critical role in driving Apple Watch and AirPods adoption, go-to-market success, and alignment across functional partners. You will be responsible to deliver successful product launches, sustain momentum, effectively position our products and drive business growth.

As the Geo expert, you will leverage your product and market insights to capture local requirements and communicate them to Worldwide Product Marketing and other stakeholders to inform their decisions. To be successful, you should demonstrate a strong passion for Apple products, a proven experience in marketing innovative technologies, and the analytical skills to distill business and customer insights into actionable recommendations.
<h3>Minimum Qualifications</h3>6+ years of experience in product marketing, product management, or related roles in Greater China.
Familiarity across Apple hardware, software, and services, ideally with an interest or experience in wearables, health/fitness technology, audio/consumer electronics, or mobile computing.
Technical fluency with the ability to translate complex technical features into clear, relevant consumer benefits.
Excellent presentation, spoken, and written skills in both English and Mandarin. Ability to craft compelling product stories.
Strong analytical skills with the ability to use data and market insights to guide actions and recommendations.
Flexibility to travel (up to 25% of the time).
<h3>Preferred Qualifications</h3>Curiosity, a passion for excellence, the ability to ask the right questions, and a resilient, problem-solving mindset. Flexible and willing to learn.
Experience working collaboratively with international teams in a multi-national company.
A resilient problem solver who gets things done, works effectively under pressure, flexible and willing to learn, confident but without ego
Have deep project management skills, a teammate with strong influencing and collaboration skills and cross-functional leadership abilities
MS/MA/MBA degrees.