Marketing Manager, Amazon Prime Video

Job description

As Prime Video India continues to grow its portfolio, we are currently seeking a Senior Content Marketing Manager to manage our content marketing for properties spanning Scripted (Movies and Series), Unscripted . You will develop marketing strategies and execute paid and social marketing plans to expand our audiences, working closely with internal stakeholders including Amazon Studios, Content Acquisition, PR, Marketing Creative, Owned Merchandising, Brand, and Legal, as well as licensors and advertising/social agencies. Key job responsibilities - Lead the marketing strategy and go-to-market plans for Prime Video content across all paid media channels and organic social (e.g., TV, Digital, Social), working in close collaboration with internal teams, advertising and media agencies, and media platforms. - Analyze consumer insights, understand the competitor landscape, and serve as the subject matter expert for content marketing in Prime Video India. - Present marketing strategies and share ongoing performance updates with senior leadership. - Establish and manage launch timelines, ensuring appropriate processes, procedures, forms, and tracking are in place with internal and external stakeholders to maintain scheduled campaign delivery. - Manage marketing operations including social posting, owned marketing asset delivery, and title page launch setup. A day in the life As a Senior Content Marketing…