Sr Product Marketing Manager

As a Senior Product Marketing Manager, you will help define and implement the positioning, messaging, and go-to-market strategy for offerings that leverage generative AI, machine learning, and automation to transform enterprise creativity, productivity, and content supply chains.

You will work closely with Product, Engineering, Data Science, and Go-to-Market (GTM) teams to validate AI driven value propositions, shape differentiated messaging, and drive adoption of Adobe Firefly Foundry among global enterprise customers. This role is highly cross-functional and hands-on, with meaningful influence on how emerging AI capabilities are brought to market.

Key Responsibilities

Drive Executional Excellence

Remove barriers, validate opportunities, and deliver high-quality GTM plans, launch assets, and enablement with speed and precision. Own execution across key moments in the product lifecycle while ensuring alignment with broader AI platform strategy.

Accelerate Growth & GTM for Adobe Firefly Foundry Solutions

Partner with Sales, Customer Success, and Marketing to launch new AI capabilities, develop sales enablement grounded in clear AI value propositions, and support demand generation programs that drive enterprise acquisition, expansion, and usage.

Shape AI Value Propositions & Market Readiness

Translate complex AI concepts (e.g., generative models, automation workflows, model governance) into clear, differentiated messaging for both business and technical buyers. Support competitive analysis, customer validation, and packaging inputs for AI-enabled offerings.