Support GKAMs in expanding footprint at key OEMs and securing early entry points for new SW programs.
Establish strong relationships with SW R&D leaders, system architects, technical program owners, and platform strategists within OEMs, Tier1s, and eco system partners.
Identify, qualify, and pursue new software opportunities (MotionWise, CoreRide, SDV platforms, etc.) in alignment with regional and global sales strategy.
Act as the interface for software products, positioning NXP solutions in customer roadmaps.

2. Opportunity Management & Funnel Growth

Build a robust opportunity pipeline across prioritized accounts
Lead early‑stage discussions (evaluations, PoCs, Design Wins opportunities), ensuring smooth handover internally.
Support large-scale serial program pursuits by engaging both technical and commercial stakeholders.

3. Internal Alignment & Cross-Functional Collaboration

Collaborate closely with GKAMs, Regional Auto Sales Leads, the Product Line and Engineering teams.
Contribute to training and enablement of regional Sales teams on the Software Customer Journey.

4. Market & Customer Insight

Monitor SDV market evolution, competitive landscape, and customers’ SW architecture strategies.
Provide structured feedback to Sales, Product Line and Marketing organizations to refine roadmap and value proposition.

Profile Requirements

Strong experience (10-15 years) in automotive software, ECU domains, or SDV‑related technical sales.
Proven ability to sell complex technical/software offerings to OEM and Tier1 R&D communities.

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SW Business Development Manager - Automotive

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